It covers the evolution of 41 countries and 11 regions and sub-regions and proposes a worldwide market consolidation.

The dataset provides historical data since 2013 and market forecasts up to 2021 on main audiovisual market indicators.

The report presents the analyses of IDATE experts on the main market trends as well as the upcoming evolutions.

Indicators by country

Consumption indicators Video viewing time: live linear TV, time-shifted TV, online video The top free-to-air channels’ audience share

Access indicators

General access indicators: TV households, FTA & pay-TV households

Households’ television access mode on the main TV set: terrestrial, satellite, cable, IPTV

Digitisation levels: analogue/digital split for each access method

Pay-TV penetration: pay-TV/free-to-air only split

Customer numbers for the main pay-TV services

Revenue indicators GDP Income from public financing/licensing fees TV ad revenue Pay-TV revenue Revenue from video on demand, managed and OTT services (video advertising revenue, DTR, EST, SVoD)

Type of data

Background data 2013-2015

Estimates as of the end of 2016

Forecasts for 2017-2021

Geographical coverage The global TV market is broken down into five main regions: Europe, North America, Latin America, Asia-Pacific and Africa-the Middle East. Regional aggregate data include all countries in the region

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